#madewithlove

Existing textiles that have been previously used are commonly seen as 'old' or worn out. They are often up-cycled for cleaning or other purposes or passed down through generations until they are no longer usable. The aim is to bridge generational gaps and find ways to sustain the life of fabrics through up-cycling. This involves reusing 'old hand-me-downs, preloved thrift clothes, and unused textiles' in ways that reflect cultural identity through storytelling narratives revolving around Goan culture. The goal is to promote a zero-waste ideology and inspire younger generations to refashion fabrics in an ethical way that challenges stereotypes. Encouraging young adults to adopt sustainable practices that can reduce waste and thereby create something that defines them as individuals. The product line focused here is garments and targeting young individuals from the age group of 20-26+